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Beer? No, it is non-alcoholic

by Picturejockey | February 8, 2007 at 06:30 pm | 227 views | add comment | 0 recommendations
Beer? No, it is “non-alcoholic”

Yesterday I mentioned that I was surprised to see this can on the shelf of a shopping mall. When I got closer I realised it is not the beer but a “non-alcoholic” drink. I am not sure why they make it. In India alcohol and tombacco ads are not allowed in media so a lot of companies make verious items ranging from water to soda and music CDs to clothes with same brand name as their whisky, rum, beer or cigaretes so they can advertise them. You will see an ad of Soda with people enjoying something in glasses and making merry and you will automatically think of the whisky of the same brand.

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February 8, 2007 at 06:30 pm by Picturejockey, 227 views, add comment

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