Google Changes Home Page, Adding Link to Privacy Policy

The word “privacy” now appears on Google’s home page, with a link to the company’s privacy policy.

With that one word, the Web search giant heads off the growing controversy over whether its previous practice ran afoul of a California law, the California Online Privacy Protection Act of 2003, which requires the operator of a commercial Web site that collects personal information to link to its privacy policy from its home page.

When I wrote in May that Google appears to be violating the law, Google told me that it did not believe that it was required to put a link on its home page. The company said that its privacy policy was easy enough to find, either on the page called “About Google” or by searching for “Google privacy policy” on its search engine.